What is all this talk about "branding" and being "personable" and "creating content" about anyhow? It's a well-known fact that folks want...

In the ever-evolving realm of social media, keeping up with the latest trends is essential. One of the most prominent shifts in recent...

UGH. After weeks and weeks of procrastinating, I finally got a box of blonde hair dye and took the plunge to go back to platinum… It was...

Let's start at the beginning - as if you know nothing about SEO or GMB - before we pit them against each other. SEO, short for Search...

LinkedIn is the ultimate platform to strut your professional stuff, create buzz, and link up with fellow pros. Here are some expert tips...

Facebook and Instagram are two of the most popular social media platforms used by businesses to promote their products and services. So...

Overconfidence can lead to some disastrous marketing blunders in any industry. Harold Washington once said, “Well, I think we tried very...

As the leaves start to change color and the air gets crisp, it's time to embrace all things cozy and cuddly. That's why we're excited to...

On a personal level, social media is intimidating and exhausting. What do you share? How far do you let so-called "friends" into your...

Marketing in the 1990s was a vastly different landscape than it is today. The internet was in its infancy, and social media was yet to be...

Social media has become a vital aspect of marketing for small businesses. With over 3.6 billion active social media users worldwide, it...

The Covid-19 pandemic has affected every aspect of our lives, and businesses have had to adjust their marketing strategies to keep up...